Improve Your Business With Atlanta Total Merchant Services

By Jaxson N. Renderos


One of the biggest parts of owning your own business is how to collect money from customers. If you have a brick and mortar store, they may insist on paying with cash or debit, while some people stick to old fashioned checks. You must be able to accommodate them all if you wish to stay in business. That is why you need an Atlanta total merchant services company on your side.

Though checks and cash are still used, the majority of customers will likely want to use a debit or credit card to make their purchases. Because of this, you will have to have an electronic payment system set up, or else you may lose a lot of business.

Whether you have a physical store or not, you may sell items quickly and efficiently online, which means you need a software program that can accept virtual payments. A good merchant service can not only handle the payments, but also help you build a website. This is all well encrypted for security purposes to ensure no customer information leaks or gets hacked.

For physical stores, you need terminals and card readers. The newest card readers allow the customer to simply tap their card onto the electronic pad. Many buyers now have credit or debit cards with a chip in them that allows for more secure transactions, so your terminal should be able to accept these.

You will need a way to wring up the purchases before the customer can even pay. If you have your own PC or Mac, the merchant service can sell you software to install. If not, they can often supply the computer as well if you need it.

In order to get customers in the physical or virtual door, some people run advertisements or contests. Should you run a contest, providing winners with a gift card to your store is a sure fire way to make more sales and possibly get them to come back. Merchant services can set up a gift card program, They can even help you establish a loyalty program that gives points or other incentives to repeat customers, who use a full size or mini size card to get points credited to their accounts with every purchase.

As for checks, there is new equipment that can secure the money for you immediately. This helps ensure that no checks come back as unpayable. You can accept checks without worrying that they will be returned, which would cost your business a lot of lost time and money.




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